---
title: "First-order promo code or one for returning customers? | Couponatcom"
description: "First-order or returning-customer code? How a store may tell you are new, what returning shoppers can still use, and why one code's value can differ."
url: https://couponatcom.com/en/sa/guides/first-order-codes/
---

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3. First-order codes

Guide

# First-order codes vs codes for returning customers: what is the difference?

By [The Couponatcom team](https://couponatcom.com/en/how-we-verify/) · Last reviewed 30 October 2026

## What is the difference between a first-order code and a code for returning customers?

A first-order code is accepted only from people who have never ordered from that store, a code for returning customers is meant for people with past orders, and some codes work for everyone. A store may tell that you ordered before from more than one sign, such as your account, phone number, card or address, not from the account alone. So read the label on the Couponatcom code card before you copy the code: "First order", "Returning customers" or "Everyone".

## Key points

- A first-order code is refused if your account has a past order, a reason both noon and Namshi list.
- A store may recognise your earlier order from your phone number, card or address, even with a new account.
- Some stores' terms, Temu's among them, do not allow opening several accounts to use offers.
- Returning customers still have their own codes, codes for everyone, rewards programmes and sale seasons.
- One code can give one value for a first order and another for returning customers, so compare the value that applies to you.

## Contents

1. [Who is a promo code for? The three groups you will find in the terms](#three-audiences)
2. [How does a store know you are a new customer?](#how-stores-know)
3. [Does opening a new account get you the first-order code?](#new-account)
4. [How can you tell who a code is for before you copy it?](#read-the-label)
5. [You have ordered from the store before: what is left for you?](#existing-customers)
6. [Why does the same code give new and returning customers a different value?](#different-values)
7. [Questions and answers](#guide-faq)

## Who is a promo code for? The three groups you will find in the terms

Every promo code is aimed at a group of customers. You find this in its terms, or in the name of the offer itself. There are three groups:

- First order: the store accepts it only from someone who has never ordered from it. Its purpose is to get a new customer to try the store.
- Returning customers: meant for people who already have past orders with the store, and some of these codes are not accepted on a first order.
- Everyone: works for new and returning customers alike, as long as its other conditions are met.

The group does not decide the kind of saving. A first-order code can be an instant cut or cashback depending on the store, so read both in the terms.

See also: [Types of promo codes](https://couponatcom.com/en/sa/guides/promo-code-types/)

## How does a store know you are a new customer?

Stores do not usually publish the details of how they check. What follows are common signs a store may use to tell whether you have ordered before. They are general examples, not any one store's stated policy, and each store picks the ones that suit it:

- Account: whether this account has past orders. This is the simplest sign.
- Phone number: a store may link the number to older orders, even if you sign up with a new email.
- Device: a store may recognise the device or app you ordered from before.
- Card: your payment card may show that you have bought from the same store with it.
- Address: the delivery address may reveal an earlier order to the same place.

If you have ordered from the store before with another account or another number, treat yourself as a returning customer and look for a code that fits.

See also: [Code not working? Reasons and fixes](https://couponatcom.com/en/sa/guides/promo-code-not-working/)

## Does opening a new account get you the first-order code?

Usually not. A store may look at more than one sign, so a first-order code may be refused even on a new account if the store recognises your number, card or address.

Some stores forbid it outright. Temu's terms rule out multiple accounts opened to benefit from offers, and let Temu cancel any rewards or orders linked to them. So you could lose the order itself, not just the discount.

At Namshi, a step comes before the code: you enter the code texted to your phone to confirm your number, and only after that do codes show in the order summary. So order with your real number, since you will need it on every order.

If you really are new, make the most of the store's welcome. Sephora gives a new MY SEPHORA member one welcome present when they first buy, and people subscribing to noon One for the first time get their first seven days free.

See also: [Namshi: how codes are entered](https://couponatcom.com/en/sa/namshi/)

## How can you tell who a code is for before you copy it?

On Couponatcom, every code card carries a label that tells you who the code is for: "First order", "Returning customers" or "Everyone". We take it from the code's own terms. Read it before you copy the code, so you do not try a code you can't use.

The card also shows the end date when it is known, the "Checked on" date and the trust score. If the terms do not say whether the code is for a first order or not, the checkout will tell you.

On the page with all codes, buttons let you show first-order codes only, or codes for returning customers only. Pick what fits you, then open the store's page.

See also: [All codes, filtered by who they suit](https://couponatcom.com/en/sa/codes/)[How we check codes](https://couponatcom.com/en/how-we-verify/)

## Who each of our codes is for today

| Store                                      | For      | What it gives                                                                                             | Code                            |
| ------------------------------------------ | -------- | --------------------------------------------------------------------------------------------------------- | ------------------------------- |
| [noon](https://couponatcom.com/en/sa/noon/)                       | Everyone | New customers: 10% cashback, up to SAR 75; Existing customers: 5% cashback, up to SAR 5                   | [CHI](https://couponatcom.com/en/sa/noon/)             |
| [noon](https://couponatcom.com/en/sa/noon/)                       | Everyone | New customers: 10% cashback, up to SAR 75; Existing customers: 5% cashback, up to SAR 5                   | [CUB](https://couponatcom.com/en/sa/noon/)             |
| [noon](https://couponatcom.com/en/sa/noon/)                       | Everyone | New customers: 10% cashback, up to SAR 75; Existing customers: 5% cashback, up to SAR 5                   | [CRY](https://couponatcom.com/en/sa/noon/)             |
| [noon](https://couponatcom.com/en/sa/noon/)                       | Everyone | New customers: 10% cashback, up to SAR 75; Existing customers: 5% cashback, up to SAR 5                   | [DIP](https://couponatcom.com/en/sa/noon/)             |
| [noon](https://couponatcom.com/en/sa/noon/)                       | Everyone | New customers: 10% cashback, up to SAR 75; Existing customers: 5% cashback, up to SAR 5                   | [FIN](https://couponatcom.com/en/sa/noon/)             |
| [Namshi](https://couponatcom.com/en/sa/namshi/)                   | Everyone | New customers: 20% off, and Existing customers: 10% off                                                   | [MUT](https://couponatcom.com/en/sa/namshi/)           |
| [Namshi](https://couponatcom.com/en/sa/namshi/)                   | Everyone | New customers: 20% off, and Existing customers: 10% off                                                   | [TUT](https://couponatcom.com/en/sa/namshi/)           |
| [Namshi](https://couponatcom.com/en/sa/namshi/)                   | Everyone | New customers: 20% off, and Existing customers: 10% off                                                   | [PL34](https://couponatcom.com/en/sa/namshi/)          |
| [Styli](https://couponatcom.com/en/sa/styli/)                     | Everyone | New customers: 25% off full-price items and 10% off reduced items, and Existing customers: a flat 12% off | [AXA](https://couponatcom.com/en/sa/styli/)            |
| [Styli](https://couponatcom.com/en/sa/styli/)                     | Everyone | New customers: 25% off full-price items and 10% off reduced items, and Existing customers: a flat 12% off | [FGH](https://couponatcom.com/en/sa/styli/)            |
| [Styli](https://couponatcom.com/en/sa/styli/)                     | Everyone | New customers: 25% off full-price items and 10% off reduced items, and Existing customers: a flat 12% off | [PL130](https://couponatcom.com/en/sa/styli/)          |
| [Styli](https://couponatcom.com/en/sa/styli/)                     | Everyone | New customers: 25% off full-price items and 10% off reduced items, and Existing customers: a flat 12% off | [PL58](https://couponatcom.com/en/sa/styli/)           |
| [Nice One](https://couponatcom.com/en/sa/niceone/)                | Everyone | New customers: SAR 20 off, and Existing customers: SAR 13 off                                             | [T31](https://couponatcom.com/en/sa/niceone/)          |
| [Nice One](https://couponatcom.com/en/sa/niceone/)                | Everyone | New customers: SAR 20 off, and Existing customers: SAR 13 off                                             | [T32](https://couponatcom.com/en/sa/niceone/)          |
| [Bath & Body Works](https://couponatcom.com/en/sa/bathbodyworks/) | Everyone | Bath & Body Works promo code: 5% off all items                                                            | [PFAJ](https://couponatcom.com/en/sa/bathbodyworks/)   |
| [Bath & Body Works](https://couponatcom.com/en/sa/bathbodyworks/) | Everyone | Bath & Body Works code: save 5% on fragrance and body care                                                | [PFB4](https://couponatcom.com/en/sa/bathbodyworks/)   |
| [Bath & Body Works](https://couponatcom.com/en/sa/bathbodyworks/) | Everyone | Bath & Body Works promo code: 5% off for every customer                                                   | [PFGP](https://couponatcom.com/en/sa/bathbodyworks/)   |
| [Bath & Body Works](https://couponatcom.com/en/sa/bathbodyworks/) | Everyone | Bath & Body Works code: 5% off candles and bath products                                                  | [PF6G](https://couponatcom.com/en/sa/bathbodyworks/)   |
| [Bath & Body Works](https://couponatcom.com/en/sa/bathbodyworks/) | Everyone | Bath & Body Works Saudi Arabia promo code: 5% off                                                         | [PFRS6](https://couponatcom.com/en/sa/bathbodyworks/)  |
| [New Balance](https://couponatcom.com/en/sa/newbalance/)          | Everyone | New Balance promo code: 10% off selected items                                                            | [PFW3Z](https://couponatcom.com/en/sa/newbalance/)     |
| [Reef Perfumes](https://couponatcom.com/en/sa/reefperfumes/)      | Everyone | Reef Perfumes promo code: 10% off, up to SAR 15                                                           | [PLT29](https://couponatcom.com/en/sa/reefperfumes/)   |
| [Reef Perfumes](https://couponatcom.com/en/sa/reefperfumes/)      | Everyone | Reef Perfumes code: save 10% on your perfume                                                              | [PF22](https://couponatcom.com/en/sa/reefperfumes/)    |
| [Reef Perfumes](https://couponatcom.com/en/sa/reefperfumes/)      | Everyone | Reef Perfumes promo code: 10% off for every customer                                                      | [PF6](https://couponatcom.com/en/sa/reefperfumes/)     |
| [Osma Perfumes](https://couponatcom.com/en/sa/osma/)              | Everyone | Osma Perfumes promo code: 10% off, up to SAR 10                                                           | [T77](https://couponatcom.com/en/sa/osma/)             |
| [Osma Perfumes](https://couponatcom.com/en/sa/osma/)              | Everyone | Osma Perfumes code: 10% off perfumes                                                                      | [T51](https://couponatcom.com/en/sa/osma/)             |
| [VogaCloset](https://couponatcom.com/en/sa/vogacloset/)           | Everyone | VogaCloset promo code: an extra 2% on top of the site's discounts                                         | [GHG](https://couponatcom.com/en/sa/vogacloset/)       |
| [VogaCloset](https://couponatcom.com/en/sa/vogacloset/)           | Everyone | VogaCloset code that adds 2% to the site's discount                                                       | [P7](https://couponatcom.com/en/sa/vogacloset/)        |
| [VogaCloset](https://couponatcom.com/en/sa/vogacloset/)           | Everyone | VogaCloset promo code: an extra 2% off your order                                                         | [PFUW](https://couponatcom.com/en/sa/vogacloset/)      |
| [eyewa](https://couponatcom.com/en/sa/eyewa/)                     | Everyone | eyewa promo code: 10% off                                                                                 | [P40](https://couponatcom.com/en/sa/eyewa/)            |
| [FNP](https://couponatcom.com/en/sa/fernsnpetals/)                | Everyone | FNP promo code: 12% off                                                                                   | [PF19](https://couponatcom.com/en/sa/fernsnpetals/)    |
| [Sun & Sand Sports](https://couponatcom.com/en/sa/sunsandsports/) | Everyone | Sun & Sand Sports promo code: 20% off full-price items                                                    | [KBZ1](https://couponatcom.com/en/sa/sunsandsports/)   |
| [Airalo](https://couponatcom.com/en/sa/airalo/)                   | Everyone | Airalo promo code: 10% off eSIMs                                                                          | [C8](https://couponatcom.com/en/sa/airalo/)            |
| [Izil Beauty](https://couponatcom.com/en/sa/izilbeauty/)          | Everyone | Izil Beauty promo code: 5% off                                                                            | [P61](https://couponatcom.com/en/sa/izilbeauty/)       |
| [Blueage](https://couponatcom.com/en/sa/blueage/)                 | Everyone | Blueage promo code: 12% off                                                                               | [KSA](https://couponatcom.com/en/sa/blueage/)          |
| [The Body Shop](https://couponatcom.com/en/sa/thebodyshopwest/)   | Everyone | The Body Shop promo code: 10% off in the Western Region                                                   | [PF40](https://couponatcom.com/en/sa/thebodyshopwest/) |
| [Rina Fashion](https://couponatcom.com/en/sa/rina/)               | Everyone | Rina Fashion promo code: 10% off                                                                          | [KSA](https://couponatcom.com/en/sa/rina/)             |
| [Cardial](https://couponatcom.com/en/sa/cardial/)                 | Everyone | Cardial promo code: 5% off Cardial and Boss Club watches                                                  | [PF60](https://couponatcom.com/en/sa/cardial/)         |
| [Care Outlet](https://couponatcom.com/en/sa/careoutlet/)          | Everyone | Care Outlet promo code: 5% off                                                                            | [P34](https://couponatcom.com/en/sa/careoutlet/)       |
| [Mamas & Papas](https://couponatcom.com/en/sa/mamasandpapas/)     | Everyone | Mamas & Papas promo code: 20% off full price, 10% off marked-down items                                   | [PT91](https://couponatcom.com/en/sa/mamasandpapas/)   |
| [Myprotein](https://couponatcom.com/en/sa/myprotein/)             | Everyone | Myprotein promo code: 12% off                                                                             | [PF21](https://couponatcom.com/en/sa/myprotein/)       |
| [Mothercare](https://couponatcom.com/en/sa/mothercare/)           | Everyone | Mothercare promo code: 10% off all items                                                                  | [PFTAA](https://couponatcom.com/en/sa/mothercare/)     |
| [Naseem](https://couponatcom.com/en/sa/naseem/)                   | Everyone | Naseem promo code: 5% off                                                                                 | [A11](https://couponatcom.com/en/sa/naseem/)           |

The codes that work today at our stores; they update with every site update.

## You have ordered from the store before: what is left for you?

Plenty. A first-order code is not the only way to a lower price. These options suit people who have ordered before:

- Codes for "Returning customers" and "Everyone": you find them on each store's page on our site.
- Rewards programmes: Sephora's MY SEPHORA gives you one point for every SAR 10 you spend, Styli lets you collect Styli Cash, and you can pay with Shukran points there.
- Subscriptions: with noon One you pay nothing for delivery on noon Express orders over SAR 50, and the ToYou subscription waives the delivery fee when you order from selected stores.
- Inviting friends: at ToYou you share your invite code with a friend, and when they order with it for the first time, you each get credit in your wallet.
- Bank card offers: Namshi sometimes posts offers for cards from Saudi banks, each with its own period and terms.
- Sale seasons: such as the 11.11 offers and the late-November sales, which are among the biggest seasons at noon, Styli and Mumzworld.

If you hold a code for everyone and a bank card offer, work out what each saves on your cart. Some stores, Nice One among them, do not combine a code with a card discount.

See also: [White Friday: how to get ready](https://couponatcom.com/en/sa/guides/white-friday/)

## Why does the same code give new and returning customers a different value?

Some codes carry two values: one for a first order and another for returning customers. A store wants to win a new customer, so it usually gives a bigger discount on the first order. With a returning customer it settles for a discount that encourages them to come back.

So two people can copy the same code and one of them gets a bigger discount than the other. Both values are usually in the code's terms. On our code pages we list both values when we know them, along with the group the code is for.

The amount can also change for a reason other than the group. At ToYou, a code may be open to one user or one order and closed to another, and the final discount depends on the actual delivery distance.

Before you compare two codes, make sure you compare the value that applies to you, not the value written in large letters.

See also: [All stores](https://couponatcom.com/en/sa/stores/)

## Questions and answers

### I ordered on the store's website before: can I use a first-order code in the app?

Usually not, because your earlier order is recorded on your account wherever you placed it. If the code is refused, look on the store page for a code marked "Everyone" or "Returning customers".

### If I cancel my first order, am I still a new customer?

It differs from store to store, and most terms do not say. Try the code at checkout: if the store accepts it, you still count as new. At Sephora, if you cancel within 15 minutes while signed in, the promo code you used comes back to you.

### Is a code for everyone worth less than a first-order code?

Not always. Compare the value on your own cart. A code for everyone can save more if the first-order code has a high minimum or a small cap on the saving.

### Why can't I find a first-order code for some stores?

Because codes change, and not every store offers a first-order code at all times. We also never publish a code whose source we do not know. If there is no first-order code, look at the codes for everyone on the store page.

### Can a family member order with a first-order code to my address?

It may be accepted or refused, since some stores may look at the address or the card. The safest way is for each person to order from their own account with their own card, especially at a store whose terms forbid multiple accounts, such as Temu.

## Related guides

- [**Code not working**Why a promo code is refused at checkout, the fix for each reason, and what to do next.](https://couponatcom.com/en/sa/guides/promo-code-not-working/)
- [**Types of promo codes**An instant cut, cashback or free delivery? And how to read a code's terms before you pay.](https://couponatcom.com/en/sa/guides/promo-code-types/)
- [**White Friday 2026**The dates of the November sales in Saudi Arabia, and how to get ready before they start.](https://couponatcom.com/en/sa/guides/white-friday/)

[All guides](https://couponatcom.com/en/sa/guides/)

## Today's best code at our stores

- [noon promo codeCHI](https://couponatcom.com/en/sa/noon/)
- [Namshi promo codeMUT](https://couponatcom.com/en/sa/namshi/)
- [Styli promo codeAXA](https://couponatcom.com/en/sa/styli/)
- [Nice One promo codeT31](https://couponatcom.com/en/sa/niceone/)
- [Bath & Body Works promo codePFAJ](https://couponatcom.com/en/sa/bathbodyworks/)
- [New Balance promo codePFW3Z](https://couponatcom.com/en/sa/newbalance/)
- [Reef Perfumes promo codePLT29](https://couponatcom.com/en/sa/reefperfumes/)
- [Osma Perfumes promo codeT77](https://couponatcom.com/en/sa/osma/)
- [VogaCloset promo codeGHG](https://couponatcom.com/en/sa/vogacloset/)
- [eyewa promo codeP40](https://couponatcom.com/en/sa/eyewa/)
- [FNP promo codePF19](https://couponatcom.com/en/sa/fernsnpetals/)
- [Sun & Sand Sports promo codeKBZ1](https://couponatcom.com/en/sa/sunsandsports/)
- [Airalo promo codeC8](https://couponatcom.com/en/sa/airalo/)
- [Izil Beauty promo codeP61](https://couponatcom.com/en/sa/izilbeauty/)
- [Blueage promo codeKSA](https://couponatcom.com/en/sa/blueage/)
- [The Body Shop promo codePF40](https://couponatcom.com/en/sa/thebodyshopwest/)
- [Rina Fashion promo codeKSA](https://couponatcom.com/en/sa/rina/)
- [Cardial promo codePF60](https://couponatcom.com/en/sa/cardial/)
- [Care Outlet promo codeP34](https://couponatcom.com/en/sa/careoutlet/)
- [Mamas & Papas promo codePT91](https://couponatcom.com/en/sa/mamasandpapas/)
- [Myprotein promo codePF21](https://couponatcom.com/en/sa/myprotein/)
- [Mothercare promo codePFTAA](https://couponatcom.com/en/sa/mothercare/)
- [Naseem promo codeA11](https://couponatcom.com/en/sa/naseem/)